We changed our logo

We changed our logo

by liz on 07/28/2009

You may have noticed that our logo changed. 

v2lLOGO

I always like to compare our company to being married to a contractor with a ton of stuff around the house that needs to be fixed… We’re always the last in line even though we have all the resources and creativity needed right here. 

We’ve been slowly making time to update our site & decided the logo needed some help.  We also added some design details to the footer.  This was implemented on the main website design site and then we carried the look over to this blog.  The main idea for the logo is an idea (or vision) coming to life.  The idea bubble has a budding new plant (idea) in it which represents a clients website vision coming to life.  We continued with this theme in the footer with the roots.  We kept the bright colors but changed the font to give it more of a web 2.0 fun feeling. 

I like to think that our projects are just like the baby plant analogy.  We meet with the client or talk with them on the phone and they tell us all about their company.  We learn about their goals & their clients, what sets them apart.  They know their industry best so they fill us in on what’s important to highlight and what actions they want visitors to take when they go to their site.  We come away with that baby plant.  The beginning.  All of their ideas and hopes for what the website can do for their company.  Then we get to work bringing that vision to life.  In the end we have a strong plant/website that makes our clients shine.  The roots have taken hold and if they keep watering it (making updates, SEO …) they will start to see fruit in no time!

So yea, we have a new logo.

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